Innovation

The inaugural Plant Based World Expo was a huge success by any measure of a conference. The expo hall featured a wide variety of plant-based food vendors – with lots of tasty samples. The speaker lineup included an impressive variety of industry experts – from culinary, to health to business. 3,737 attendees made for a packed house and lots of buzz around plant-based foods.     The...

Read More
Customer grocery shopping

Getting Maximum Value from Customer Research    This blog post is a collaboration between Next Leap and Che Green at Cultivate Insights. We enjoyed working with Che to craft this article. His expertise in quantitative research is a great compliment to Next Leap's expertise in qualitative research.    Overview    Ask any innovative organization for the secret behind their success, and you’ll hear them say, “We listen to our customers.” To...

Read More

The state of the industry   In July 2018, the Plant Based Foods Association reported category sales grew 20% over the previous year with a total of over $3.3 billion. And according to projections, the industry shows no sign of slowing. However, the entire category still only accounts for 2% of retail sales. That leaves a lot of room for expansion. So how can we accelerate this...

Read More
There's always room for growth

The innovation myth   Innovation is sold to us as something that happens when an individual has a lightbulb moment. It’s a myth that keeps getting passed on, and it’s about time we debunk it. The reality is, most innovation is based on the understanding of a real problem that human beings have. Innovation starts with insights about real people, their real lives, and their actual problems.   Identifying...

Read More

Why isn’t cell-based meat (also called clean or cultured meat) in stores yet? We’ve been hearing news stories about proof-of-concept cell-based burgers and other meats for years, so what’s the holdup? At the recent Good Food Conference, everyone was asking “How soon will cell-based meat be available commercially?” Answering that question requires understanding some of the barriers to producing clean meat products.   The first challenges are...

Read More

Imagine a world where the protein display case at your local grocery store is filled with plant-based (vegan) meat and cell-based meat (also called clean meat or cultured meat) rather than products made from slaughtered animals. That day may be coming sooner than you think. The reason? Animal products are profoundly unsustainable, and as meat consumption rises across the globe we are reaching a crisis...

Read More

A new agricultural revolution is in progress. The Good Food Institute’s Good Food conference at UC Berkeley on September 6-7 provided an inside look at how plant-based and cell-based meats are beginning to reshape U.S. meat industry. Winston Churchill anticipated this back in 1932 when he said, “We shall escape the absurdity of growing a whole chicken in order to eat the breast or the...

Read More

Expansion of our Workshop Series for Vegan Entrepreneurs   Next Leap is excited for the global expansion of our signature workshop series for vegan entrepreneurs called "Kickstart Your Vegan Business!" After successfully running this 3 times in San Diego and Berkeley, we're going to Europe and beyond! This workshop is happening two more times this year: in London (UK) on October 13 and Los Angeles on November...

Read More
Dog park image

Inspiration from the Dog Park   My friend LeeAnn has a huge heart. So much that she's adopted 5 rescue dogs: 4 chihuahuas and 1 Italian greyhound. Last weekend we loaded up my car and took all 5 dogs to her neighborhood dog park. It's a rare treat for her dogs because it requires more than one human to manage it.    Her neighborhood dog park has two designated...

Read More

  Last week Lisa & Dawn visited Natural Products Expo West in Anaheim, CA. This annual extravaganza is the biggest natural products trade show in the world, with over 3000 exhibitors and more than 80,000 food industry attendees. We’re talking massive convention halls filled with innovative food vendors giving out free samples of their latest creations, with plentiful amounts of vegan food. We won’t need to...

Read More