innovation Tag

Natural Products Expo West in California is the largest trade show in the world for natural foods, with 3,600 exhibitors showing off their food innovations to 86,000 attendees. It’s the perfect place to check out the latest food trends, including the astonishing growth of the plant-based food category. I recently attended Expo West to taste-test the vegan goodies, and there were so many food samples...

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The state of the industry   In July 2018, the Plant Based Foods Association reported category sales grew 20% over the previous year with a total of over $3.3 billion. And according to projections, the industry shows no sign of slowing. However, the entire category still only accounts for 2% of retail sales. That leaves a lot of room for expansion. So how can we accelerate this...

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There's always room for growth

The innovation myth   Innovation is sold to us as something that happens when an individual has a lightbulb moment. It’s a myth that keeps getting passed on, and it’s about time we debunk it. The reality is, most innovation is based on the understanding of a real problem that human beings have. Innovation starts with insights about real people, their real lives, and their actual problems.   Identifying...

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Dog park image

Inspiration from the Dog Park   My friend LeeAnn has a huge heart. So much that she's adopted 5 rescue dogs: 4 chihuahuas and 1 Italian greyhound. Last weekend we loaded up my car and took all 5 dogs to her neighborhood dog park. It's a rare treat for her dogs because it requires more than one human to manage it.    Her neighborhood dog park has two designated...

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